30% Off Soru Jewellery Discount Codes (6 Active) Nov 2024

About Soru Jewellery

Soru Jewellery, founded in 2013 by sisters Francesca Kelly and Marianna Doyle, is a UK-based sustainable jewellery company deeply rooted in their Sicilian heritage. The name "Soru" translates to "sisters" in Sicilian dialect, reflecting the close bond and shared vision of the co-founders. Each piece of jewellery is meticulously designed in England and handcrafted by artisans in small family-run workshops in Italy and Turkey, using fine and semi-fine materials. This female-founded business has garnered a significant following, including high-profile clients such as The Princess of Wales, Rosie Huntington-Whitely, and Millie Mackintosh.

Standout Features

Sustainable and Ethical Practices

Soru Jewellery stands out for its commitment to sustainability and ethical practices. The company uses high-quality, eco-friendly materials and partners with artisans in family-run workshops, ensuring that each piece is not only beautiful but also responsibly produced. This approach aligns with the growing demand for sustainable fashion and appeals to consumers who value ethical consumerism.

Unique and Luxe Designs

The brand is known for its unique and luxurious designs, which blend traditional craftsmanship with modern aesthetics. Francesca and Marianna draw inspiration from their Sicilian heritage, creating pieces that are both timeless and contemporary. The use of gold-plated sterling silver and semi-precious gemstones adds to the allure of their jewellery, making each piece a standout.

Handcrafted with Precision

Every piece of Soru Jewellery is handcrafted, reflecting the dedication and skill of the artisans involved. This attention to detail ensures that each item is of the highest quality, with intricate designs that showcase the craftsmanship behind the brand.

User Reviews and Feedback

Soru Jewellery has received overwhelmingly positive feedback from its customers. Here are some insights gathered from various sources:

• Quality and Craftsmanship: Customers consistently praise the high quality and craftsmanship of Soru Jewellery. On platforms like Trustpilot and Amazon, reviewers highlight the attention to detail and the durability of the pieces.
• Customer Service: The brand is also commended for its excellent customer service. Many customers appreciate the personal touch and responsiveness of the team, which adds to the overall positive experience.
• Design and Style: The unique designs and stylish appeal of Soru Jewellery are frequently mentioned in reviews. Customers love the blend of traditional and modern elements, making the jewellery suitable for various occasions.
• Sustainability: The commitment to sustainability is another aspect that resonates with customers. Many appreciate the ethical sourcing and production methods, which align with their personal values.

Promotion and Loyalty Program

Social Media Engagement

Soru Jewellery leverages social media platforms, particularly Instagram, to engage with its audience. The brand posts regularly, sharing behind-the-scenes content, product shots, and customer testimonials. This approach has helped build a strong community and loyal following.

Collaborations and Partnerships

The brand has collaborated with several high-profile figures and influencers, which has helped in promoting their products. For instance, The Duchess of Cambridge has been spotted wearing Soru Jewellery on multiple occasions, further enhancing the brand's visibility.

Special Offers and Discounts

While specific details about a loyalty program are not publicly available, Soru Jewellery occasionally offers special promotions and discounts to its loyal customers. These offers are typically announced through their social media channels and email newsletters.

Frequently Asked Questions (FAQs)

What materials are used in Soru Jewellery?

Soru Jewellery uses high-quality materials such as gold-plated sterling silver and semi-precious gemstones. The focus is on sustainable and eco-friendly materials to ensure ethical production practices.

Where are the pieces designed and made?

The jewellery is designed in the UK by Francesca and Marianna, and then handcrafted by artisans in small family-run workshops in Italy and Turkey.

How does Soru Jewellery ensure sustainability?

The brand ensures sustainability by using eco-friendly materials, partnering with family-run workshops, and maintaining ethical production practices. This approach reflects the company's commitment to responsible consumerism.

Can I return or exchange my purchase?

Soru Jewellery has a return and exchange policy in place. Customers can contact the customer service team for more details on how to proceed with returns or exchanges.

How does Soru Jewellery support working mothers?

As a female-founded business, Soru Jewellery understands the challenges faced by working mothers. The company provides flexible working environments for its staff, allowing them to balance work and family responsibilities effectively.