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About SAii

SAii Resorts, launched in 2019, is a free-spirited lifestyle brand under S Hotels & Resorts, a global hospitality company with a strong presence in Thailand and beyond. The name "SAii" is derived from the Thai word for "sand," reflecting the brand's deep connection to beachfront destinations. SAii Resorts are designed to cater to millennial-mindset global experience seekers who value authentic encounters, personal freedom, and a sense of discovery. With properties in Thailand and the Maldives, SAii Resorts aim to blend natural and cultural wonders with high-quality hospitality, emphasizing sustainability and local arts.

Standout Features

Sustainable and Authentic Hospitality

SAii Resorts are known for their commitment to sustainability and authentic Southern Thai culture. The brand's extensive upgrade project, which commenced in 2023 and will run until 2025, includes enhancements to guestrooms, dining, and wellness facilities. These renovations incorporate local arts and crafts, such as pottery, and emphasize sustainable materials like bamboo and grass. For instance, SAii Phi Phi Island Village is being reimagined with a focus on marine conservation, while SAii Laguna Phuket is redefining the traditional lagoon house concept with modern tranquility.

Culinary Experiences

SAii Resorts offer a unique culinary journey through three distinct food and beverage programs. "SAiiSational Breakfast" focuses on honest, healthy, and homemade dishes, including local favorites and nutrient-packed options. "Global Authentic Gastronomy" showcases original recipes from around the world, blending simplicity with exceptional taste. Finally, "Savor Real Thai" delights diners with genuine Thai cuisine, positioning SAii Resorts as a destination for foodies.

Wellness and Activities

The resorts feature holistic wellness programs, such as the "SAii Spa" at SAii Laguna Phuket, which blends wellness with Thai culture and smart nutrition. Guests can also engage in various activities, including sustainable enterprises and eco-friendly pursuits. For example, SAii Phi Phi Island Village offers new adventures and eco-friendly activities, while SAii Laguna Phuket provides a range of water sports and recreational facilities.

Guest Journey and Amenities

SAii Resorts have designed a guest journey that includes intuitive touchpoints such as "Hello" (a warm Thai welcome), "Hub" (the social heart of the resort), "Play" (activities on land and sea), "Treat" (culinary offerings), "Live" (exceptional weddings and events), and "SAii For Now" (a heartfelt goodbye). The resorts also feature Instagram-able views and vistas, making them ideal for tech-savvy guests who appreciate both digital and real-world experiences.

User Reviews and Feedback

While specific user reviews from platforms like Trustpilot or Amazon are not available for SAii Resorts, feedback from various sources indicates a high level of satisfaction among guests. Here are some insights:

• Guest Experience: Guests appreciate the authentic and immersive experiences offered by SAii Resorts. The integration of local culture and sustainable practices is often highlighted as a standout feature.
• Culinary Delights: The food and beverage programs at SAii Resorts receive praise for their variety and quality. Guests enjoy the blend of local and international cuisine, which caters to diverse tastes and dietary requirements.
• Wellness and Activities: The holistic wellness programs and eco-friendly activities are well-received by guests seeking a balanced and sustainable vacation experience.
• Service and Hospitality: The warm Thai welcome and personalized service are consistently praised by guests, who appreciate the friendly and attentive staff.

Promotion and Loyalty Program

SAii Resorts offer various promotions and loyalty programs to attract and retain guests. Here are some key initiatives:

• Launch Offers: SAii Resorts have introduced exclusive launch offers, such as the "Ready to SAii-in" promotion, which includes daily breakfast, complimentary transfers, and discounts on food, beverages, and spa treatments.
• Loyalty Programs: While detailed information on a specific loyalty program is not available, SAii Resorts' focus on repeat visits and personalized experiences suggests a commitment to rewarding loyal guests. The brand's emphasis on creating memorable stays and deep connections with guests likely includes loyalty initiatives to encourage return visits.
• Seasonal Promotions: The resorts often run seasonal promotions, especially during the low season, to attract guests with special offers and packages. These promotions can include early check-in, late check-out, and discounts on various services.

Frequently Asked Questions (FAQs)

What is the concept behind SAii Resorts?

SAii Resorts are designed to offer a free-spirited lifestyle experience, blending natural and cultural wonders with high-quality hospitality. The brand emphasizes sustainability, local arts, and authentic Southern Thai culture.

Where are SAii Resorts located?

SAii Resorts are located in Thailand (SAii Phi Phi Island Village, SAii Laguna Phuket, and SAii Koh Samui Choengmon) and the Maldives (SAii Lagoon Maldives).

What are the standout features of SAii Resorts?

Key features include sustainable and authentic hospitality, unique culinary experiences, holistic wellness programs, and a variety of activities and amenities that reflect local culture and sustainable practices.

Are there any ongoing renovations or upgrades at SAii Resorts?

Yes, SAii Resorts are undergoing an extensive upgrade project from 2023 to 2025, which includes enhancements to guestrooms, dining, and wellness facilities. These renovations are designed to further elevate the guest experience without impacting the tranquil ambience during the low season.

How do SAii Resorts cater to different dietary needs?

SAii Resorts offer a range of culinary options, including "SAiiSational Breakfast" and "Global Authentic Gastronomy," which cater to special dietary requirements and support local farmers and communities.

What kind of activities and amenities are available at SAii Resorts?

Guests can enjoy various activities such as sustainable enterprises, eco-friendly pursuits, water sports, and recreational facilities. The resorts also feature holistic wellness programs and Instagram-able views and vistas.