20% Off PurFlo Vouchers, Discount Codes (4 Active) Jan 2025

About PurFlo

Purflo is a pioneering brand in the baby safe sleep industry, founded by concerned new parents who sought to create cleaner, safer, and healthier sleeping environments for babies. Established in 1997, Purflo is the UK's original baby safe sleep brand, driven by the passion of its founders to address the common challenges faced by new parents, particularly the lack of sleep during the newborn stage. The brand's mission is to provide peace of mind for parents by designing products that are breathable, hypoallergenic, and safe for babies.

Standout Features

Purflo's products are distinguished by several key features that set them apart in the market:

• Breathability: Purflo's products, such as their breathable nests and cribs, are designed to ensure optimal airflow, reducing the risk of overheating and promoting safe sleep.
• Hypoallergenic Materials: The use of materials like Amicor Pure, endorsed by Allergy UK, ensures that the products are anti-bacterial and anti-fungal, keeping the sleeping environment clean and free from allergens.
• Air-Permeable Design: Products like the Purflo Breathable Nest and the PurAir Breathable Crib feature 3D mesh that allows for maximum airflow, mimicking the cocooning effect of the womb to help babies feel secure and comfortable.
• Machine Washable: All Purflo products are designed to be easy to clean, making maintenance a breeze for busy parents.
• Beautiful Design: Purflo prides itself on combining exceptional quality with beautiful design, ensuring that their products are not only functional but also aesthetically pleasing.

User Reviews and Feedback

Purflo has garnered a significant amount of positive feedback from users across various platforms. Here are some insights:

• Parental Approval: Many parents have praised Purflo's products for their effectiveness in helping babies sleep better. On the Purflo website, parents often share stories of how the breathable nests and cribs have improved their babies' sleep quality and reduced their own stress levels.
• Trustpilot and Amazon Reviews: On Trustpilot and Amazon, users have consistently rated Purflo products highly, citing their safety features, ease of use, and the positive impact on their babies' sleep patterns. Common praises include the products' breathability, comfort, and durability.
• YouTube Testimonials: In various YouTube reviews and testimonials, parents have shared their positive experiences with Purflo products, highlighting how these products have helped their babies sleep more soundly and securely.

Promotion and Loyalty Program

Purflo offers several ways to engage with their brand and benefit from their promotions:

• Newsletter Subscription: By signing up for the Purflo newsletter, parents can be the first to hear about new product launches, discounts, and special offers. Subscribers also receive a 5% discount on their first order.
• Social Media Engagement: Purflo encourages parents to share photos of their babies using Purflo products on social media, using the tag @purflosleep. This not only helps build a community but also gives parents a chance to feature on Purflo's wall of fame.
• Special Offers and Discounts: Purflo regularly offers special promotions and discounts on their products, making it easier for parents to invest in safe and healthy sleep solutions for their babies.

Frequently Asked Questions (FAQs)

What makes Purflo products safe for babies?

Purflo products are designed with safety as the top priority. They are made from breathable, hypoallergenic materials that meet British standards for breathability (BS 4578). This ensures that the products are safe for unsupervised, overnight sleep from birth.

How do I clean and maintain Purflo products?

All Purflo products are machine washable, making maintenance easy. Parents can simply follow the washing instructions provided to keep the products clean and hygienic.

What is the concept behind the Purflo Breathable Nest?

The Purflo Breathable Nest was inspired by a practice used in premature baby units where nurses would create a cocooned environment to help babies feel secure. This concept was adapted to create a nest that mimics the womb, helping babies sleep better and feel more secure.

How does Purflo engage with its community?

Purflo engages with its community through various channels, including social media, newsletters, and user reviews. They encourage parents to share their experiences and photos, fostering a supportive community of parents who value safe and healthy sleep for their babies.

By focusing on these key aspects, Purflo has established itself as a trusted and innovative brand in the baby safe sleep market, providing parents with peace of mind and helping babies sleep safely and soundly.