50% Off Napapijri Discount Codes (2 Active) November 2024

About Napapijri

Napapijri, an Italian brand founded in 1987 by Giuliana Rosset, has established itself as a leading name in outdoor apparel. The brand's name, derived from the Finnish word "napapiiri," meaning "Arctic Circle," reflects its inspiration from the harsh yet breathtaking landscapes of the Arctic. Initially, Napapijri began as a manufacturer of travel bags, with its first product being the Bering duffle bag, named after the Danish explorer Vitus Bering. This utilitarian design set the tone for the brand's future innovations, combining style with functionality. Headquartered in the Aosta Valley, Italy, Napapijri draws inspiration from the majestic Monte Bianco, Europe's highest peak, and is now part of the VF Corporation, a global leader in the apparel industry.

Standout Features

Innovative Design and Materials

Napapijri is renowned for its innovative approach to outdoor apparel. The brand's designs are inspired by the intersection of outdoor adventure and urban style, making their products versatile and appealing to a wide range of consumers. One of the standout features is their use of advanced materials, such as Thermo-Fibre™, a down-free insulation that is light, warm, quick-drying, and completely animal-free. This commitment to sustainability is evident in their Circular Series, which includes fully recyclable and Cradle to Cradle Certified® Gold garments.

Ethical Practices

Napapijri has made significant strides in ethical fashion. In 2016, the brand banned all fur and down from its products, aligning with its mission to be more environmentally responsible. The Circular Series, in particular, is designed to be "made to be made again," using materials that are easier to recycle. This dedication to sustainability has earned Napapijri the prestigious Cradle to Cradle Certified® Gold certification.

Versatile Product Range

Napapijri offers a diverse range of products, from jackets and anoraks to footwear and children's clothing. Their iconic Skidoo jacket, introduced in 1990, is a lightweight, rain-proof anorak designed for extreme temperatures. The Rainforest jacket, launched in 1995, further solidified the brand's reputation for creating durable and stylish outerwear. These products are designed to be functional in various weather conditions, making them ideal for both light recreational activities and urban wear.

User Reviews and Feedback

General Impressions

Users generally praise Napapijri for its high-quality materials, innovative designs, and commitment to sustainability. On platforms like Trustpilot and Amazon, customers often highlight the durability and comfort of Napapijri products. For instance, many reviewers appreciate the brand's use of Thermo-Fibre™ insulation, which provides excellent warmth without the bulk.

Specific Product Feedback

• Skidoo Jacket: Users often commend the Skidoo jacket for its lightweight and rain-proof design, making it a favorite for both outdoor enthusiasts and urban dwellers. The jacket's versatility and stylish appearance are frequently mentioned in positive reviews.
• Bering Duffle Bag: The original Bering duffle bag remains a popular choice, praised for its simplicity, versatility, and high-quality construction. Customers appreciate its utilitarian design, which reflects the brand's commitment to functional yet stylish products.

Common Criticisms

While Napapijri products are generally well-received, some users note that the jackets may not be fully waterproof, which could be a drawback for prolonged exposure to heavy snowfall or rain. However, this is often balanced by the brand's emphasis on breathability and overall performance in various weather conditions.

Promotion and Loyalty Program

Napapijri occasionally offers promotions and discounts on their website and through partner retailers. These promotions can include seasonal sales, special collaborations (such as the Napapijri X Liberty collaboration), and loyalty programs that reward repeat customers. For example, subscribers to their newsletter often receive exclusive offers and early access to new collections.

FAQs

How to Pronounce Napapijri?

Napapijri is pronounced "na-pa-peeh-ree," with the "J" being silent. The original Finnish word "napapiiri" provides the basis for this pronunciation.

Is Napapijri Ethical?

Yes, Napapijri has taken significant steps towards ethical fashion. The brand has banned fur and down from its products and developed sustainable materials like Thermo-Fibre™. Their Circular Series is fully recyclable and has achieved Cradle to Cradle Certified® Gold certification.

Are Napapijri Jackets Good for Skiing?

Napapijri jackets can be suitable for light recreational skiing due to their warm and breathable design. However, they are not fully waterproof, so they may not be ideal for prolonged exposure to heavy snowfall or ground snow.

What Does the Norwegian Flag on Napapijri Products Represent?

The Norwegian flag on Napapijri products is a nod to the great Norwegian pioneers of the golden age of exploration. It symbolizes the brand's respect for these explorers and their ability to cope with harsh climates, which aligns with Napapijri's mission to create clothing for adventurous lifestyles.

By understanding these aspects of Napapijri, consumers can better appreciate the brand's commitment to innovation, sustainability, and quality, making informed decisions about their outdoor and urban apparel needs.