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About Mademoiselle

Mademoiselle is a historical women's magazine that was first published in 1935 by Street & Smith and later acquired by Condé Nast Publications. Although the magazine ceased publication in 2001, its legacy remains significant in the realms of fashion, literature, and women's culture. During its run, Mademoiselle was known for its sophisticated content, featuring short stories by renowned authors such as Truman Capote, Sylvia Plath, and James Baldwin. The magazine also played a pivotal role in fashion, showcasing top models and influential designers. Its impact on the publishing industry and its contribution to the literary world are still celebrated today.

Standout Features

Literary Contributions: One of the most notable features of Mademoiselle was its commitment to publishing high-quality literature. The magazine featured works by some of the most celebrated authors of the 20th century, including Truman Capote, Joyce Carol Oates, and Sylvia Plath. This literary focus set Mademoiselle apart from other women's magazines of its time, appealing to a more mature and intellectually inclined audience.

Fashion and Style: Mademoiselle was also a leader in the fashion world, known for its stylish and trend-setting content. The magazine was one of the first to feature African-American models, with Willette Murphy appearing in the August 1961 "college issue," marking a significant milestone in the history of fashion.

Editorial Vision: The magazine's editorial vision was geared towards "the smart young woman," focusing on readers who were in college or starting their careers. This approach made Mademoiselle a go-to source for women seeking both fashion advice and intellectual stimulation.

User Reviews and Feedback

Although Mademoiselle is no longer in publication, its legacy can be gauged through various historical reviews and feedback from its readers and contributors. Here are some insights:

• Literary Impact: Many readers and authors praised Mademoiselle for its literary content. For example, Sylvia Plath's experience as a guest editor at the magazine influenced her novel The Bell Jar.
• Fashion Influence: The magazine's fashion sections were highly regarded for their style and trend-setting content. Fern Mallis, who began her publishing career at Mademoiselle, credited the magazine for her professional growth.
• Cultural Significance: Mademoiselle played a significant role in breaking cultural barriers, such as featuring the first African-American model in a mainstream fashion magazine.

Promotion and Loyalty Program

While Mademoiselle does not have an active promotion or loyalty program today, its historical approach to engaging readers was through competitions and guest editing opportunities. For instance:

• Guest Editing Competition: The magazine ran competitions where young women could apply to be guest editors. This not only provided a platform for aspiring writers and editors but also helped in discovering new talent. Fern Mallis, who later became a prominent figure in the fashion industry, was one such winner who went on to work full-time at the magazine.

FAQs

Q: When was Mademoiselle first published? A: Mademoiselle was first published in 1935 by Street & Smith.

Q: Who were some notable authors featured in Mademoiselle? A: The magazine featured works by authors such as Truman Capote, Joyce Carol Oates, William Faulkner, and Sylvia Plath.

Q: What was the significance of the August 1961 issue of Mademoiselle? A: The August 1961 "college issue" of Mademoiselle included a photo of Willette Murphy, the first African-American model to appear in a mainstream fashion magazine.

Q: Why did Mademoiselle cease publication? A: The magazine ceased publication in 2001 due to an inability to update its editorial content to appeal to a sufficient audience and a decline in advertising revenues across the magazine industry.

Q: What happened to the employees and features after the magazine's demise? A: Some employees and features moved to Glamour, another magazine published by Condé Nast.