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About Joom

Joom is an international group of e-commerce and fintech companies founded in June 2016 in Riga, Latvia. The company has since expanded its operations, opening its headquarters in Lisbon, Portugal, in 2023, and establishing offices in China, Hong Kong, Brazil, the USA, and Germany. Joom's mission is to help consumers and businesses around the world by making global trade easy and efficient through technology. The company operates several key businesses, including Joom Marketplace, JoomPro, and Onfy, each catering to different aspects of the e-commerce and logistics landscape.

Standout Features

Global Marketplace

Joom Marketplace is a cornerstone of the Joom ecosystem, offering a mobile-first e-commerce platform that connects consumers with products from Asia and Europe. Launched in 2016, the platform has seen rapid growth, becoming the most downloaded shopping app in Europe in 2018 with over 56 million installations. By 2020, the app had been downloaded 150 million times in the European region alone. The platform's mobile-centric approach is evident, with around 83% of transactions being made on mobile devices.

Multi-Origin Supply and Logistics

Joom Marketplace Solutions (JMS) accelerates sales for its partners by providing multi-origin supply and global logistics. This comprehensive approach ensures that products are delivered efficiently, making Joom a reliable choice for both sellers and buyers. Additionally, Joom's logistics capabilities have been enhanced with initiatives such as direct flights to the US and partnerships with logistics providers like Logisteed Express.

B2B Import Solutions

JoomPro is a tech-enabled turnkey solution for B2B importing goods from China. Currently present in the Brazilian market, JoomPro aims to simplify global wholesale trade by handling the entire order processing cycle, including supplier selection, quality control, documentation, and logistics. This streamlined process makes it easier for businesses to import goods from China, enhancing their operational efficiency.

Pharmaceutical Marketplace

Onfy, launched in 2022, is a pharmaceutical marketplace available for customers in Germany. Registered as Joom Pharm Solutions GmbH, Onfy empowers its customers to take control of their health with an easy, convenient, and affordable approach to pharmaceuticals. Onfy's headquarters are located in Berlin, and the platform is designed to transform healthcare for pharmacies and patients alike.

User Reviews and Feedback

Insights from User Feedback

Joom has garnered a significant user base, and feedback from various sources provides valuable insights into the platform's performance.

• Mobile App Experience: Users have praised the Joom app for its user-friendly interface and seamless navigation. Many have noted the convenience of shopping on the go, with the app's mobile-first design making it easy to browse and purchase products.
• Product Quality and Variety: Consumers have appreciated the wide range of products available on Joom, including items from both Asian and European sellers. However, some users have reported mixed experiences with product quality, highlighting the need for continued improvement in quality control.
• Customer Support: Feedback on customer support has been generally positive, with users appreciating the responsiveness and helpfulness of the support team. However, some have noted delays in resolving issues, which can be frustrating.

Reviews from Reputable Sources

• Trustpilot: On Trustpilot, Joom has a mixed rating, with some users praising the platform's ease of use and product variety, while others have reported issues with delivery times and product quality.
• YouTube: YouTube reviews often highlight the platform's strengths in terms of product selection and pricing. However, some reviewers have pointed out the need for better quality control and more reliable delivery times.
• Amazon: While Joom is not directly integrated with Amazon, some sellers on Joom also sell on Amazon, and feedback from Amazon can provide insights into product quality and seller reliability.

Promotion and Loyalty Program

Joom offers various promotions and loyalty programs to enhance the shopping experience for its users.

• Personalized Products and Discounts: Joom provides personalized product recommendations and special offers to its users, making the shopping experience more tailored and rewarding.
• Communication and Community: The platform facilitates communication between sellers, buyers, and bloggers, creating a community that enhances the overall shopping experience. This includes features like user reviews and ratings, which help build trust within the community.
• Loyalty Programs: While specific details on loyalty programs are not extensively detailed, Joom's approach to personalized offers and discounts suggests a commitment to rewarding repeat customers and fostering loyalty.

FAQs

What is Joom?

Joom is an international group of e-commerce and fintech companies founded in June 2016 in Riga, Latvia. It operates several businesses, including Joom Marketplace, JoomPro, and Onfy, aimed at making global trade easy and efficient through technology.

How does Joom Marketplace work?

Joom Marketplace is a mobile-first e-commerce platform that connects consumers with products from Asia and Europe. It offers a wide range of products, multi-origin supply, and global logistics, making it a convenient and reliable shopping option.

What is JoomPro?

JoomPro is a tech-enabled turnkey solution for B2B importing goods from China. It handles the entire order processing cycle, including supplier selection, quality control, documentation, and logistics, simplifying global wholesale trade for businesses.

What is Onfy?

Onfy is a pharmaceutical marketplace launched in 2022 and available for customers in Germany. It empowers customers to take control of their health with an easy, convenient, and affordable approach to pharmaceuticals.

How does Joom handle translations for user-generated content?

Joom uses the Intento API integration to translate user-generated content in real-time, ensuring that reviews and other content are available in the native language of users. This integration has significantly improved the quality and speed of translations, enhancing customer satisfaction.

What are the benefits of shopping on Joom?

Shopping on Joom offers several benefits, including access to a wide range of products, personalized offers and discounts, reliable logistics, and a user-friendly mobile app. Additionally, the platform's focus on community and user reviews helps build trust and enhances the overall shopping experience.