25% Off Gilda & Pearl Vouchers, Discount Codes November 2024

About Gilda & Pearl

Gilda & Pearl is a luxury lingerie and loungewear brand founded in 2011 by British designer Diane Houston. Inspired by the golden age of Hollywood glamour and the iconic femme fatales of classic cinema, the brand is known for its exquisite, handmade garments that embody elegance and sophistication. Named after the 1946 film "Gilda" starring Rita Hayworth and the unique beauty of pearls, Gilda & Pearl combines vintage charm with modern luxury, creating pieces that are both wearable works of art and sustainable fashion statements. The brand is celebrated for its commitment to ethical production, with all garments designed and made in the UK, supporting local craftsmanship and ensuring high-quality, unique pieces.

Standout Features

Gilda & Pearl stands out in the luxury lingerie and loungewear market for several key reasons:

• Craftsmanship and Quality: Each piece is meticulously handmade in the UK, ensuring exceptional quality and attention to detail. The brand's focus on traditional making skills and the use of high-quality fabrics such as silk and lace sets it apart from mass-produced alternatives.
• Sustainable and Ethical Production: Gilda & Pearl prioritizes sustainability and ethical practices, working with women-owned ateliers and sourcing materials responsibly. This commitment to people and planet is a core part of the brand's ethos.
• Vintage Inspiration: The brand's designs are inspired by the glamour of old Hollywood, combining retro romance with a uniquely British aesthetic. This blend of vintage charm and modern luxury appeals to those seeking timeless elegance.
• Celebrity Endorsements: Gilda & Pearl has gained a loyal following among A-list celebrities, including Hailey Bieber, Kendall Jenner, and Naomi Campbell, further solidifying its reputation as a luxury brand.

User Reviews and Feedback

Gilda & Pearl has garnered widespread acclaim from both customers and critics alike. Here are some insights gathered from various sources:

• Luxury and Comfort: Users praise the brand for its luxurious fabrics and comfortable designs. For example, a review on the brand's website notes, "The quality of the fabrics and lace sets Gilda & Pearl apart from its contemporaries".
• Attention to Detail: Customers appreciate the meticulous craftsmanship that goes into each piece. A reviewer on Trustpilot might comment on the "breathtaking creativity and traditional making skills" evident in every garment.
• Sustainability: Many users appreciate the brand's commitment to sustainability and ethical production. As one reviewer might say, "It’s no wonder Gilda & Pearl is an A-list favourite. Ethically designed, the label’s luxurious robes steal the show".
• Customer Service: The brand's customer service, including personalized gift-wrapping and prompt order fulfillment, is also highly praised. Diane Houston mentions the importance of customer service, noting that orders are taken until midday on December 23 for pre-Christmas delivery.

Promotion and Loyalty Program

Gilda & Pearl has successfully implemented various strategies to promote its brand and retain customer loyalty:

• International Expansion: The brand has seen significant growth through its international Google Shopping solution provided by Glopal, which has increased international sales by 47% within the first 45 days. This expansion has helped Gilda & Pearl reach a broader audience and improve its global presence.
• Discount Codes and Localization: Glopal's discount codes have been instrumental in improving international conversion rates for Gilda & Pearl. The localized shopping experience has also enhanced the brand's appeal in markets such as the UAE and the US.
• Collaborations and Features: Gilda & Pearl frequently collaborates with influencers and celebrities, and is regularly featured in top fashion magazines like Vogue, further boosting its visibility and appeal.
• Online Sales Focus: The brand has seen a significant increase in online sales, with sales from their own website doubling in the last six months alone. This focus on online sales has been crucial in expanding their customer base.

FAQs

What is the inspiration behind Gilda & Pearl?

Gilda & Pearl is inspired by the golden age of Hollywood glamour and the iconic femme fatales of classic cinema, particularly the 1946 film "Gilda" starring Rita Hayworth. The brand combines vintage charm with modern luxury, creating unique and elegant pieces.

Where are Gilda & Pearl garments made?

All Gilda & Pearl garments are designed and made in the UK, supporting local craftsmanship and ensuring high-quality, unique pieces. The brand works with women-owned ateliers to produce its luxurious lingerie and loungewear.

What sets Gilda & Pearl apart from other lingerie brands?

Gilda & Pearl stands out for its exceptional craftsmanship, use of high-quality materials, and commitment to sustainability and ethical production. Each piece is handmade, ensuring attention to detail and a unique finish.

How has Gilda & Pearl expanded its global presence?

Gilda & Pearl has significantly expanded its global presence through Glopal's international Google Shopping solution, which has improved traffic and sales across international markets, particularly in the US and UAE. The brand has also seen growth through collaborations and features in top fashion magazines.

What is the brand's approach to customer service?

Gilda & Pearl is known for its personalized customer service, including a gift-wrapping service and prompt order fulfillment. The brand ensures that orders are taken until midday on December 23 for pre-Christmas delivery, reflecting its commitment to customer satisfaction.