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About Epidemic Sound

Epidemic Sound, founded in 2009 by five Swedish entrepreneurs with roots in the TV and music industries, has evolved into the leading soundtracking platform for content creation. The company was born out of a vision to simplify music licensing and support artists financially and creatively. Since its inception, Epidemic Sound has transformed the soundtracking experience for global brands and professional creators, offering unlimited access to a vast catalog of world-class music and sound effects. With headquarters in Stockholm and offices across the globe, Epidemic Sound empowers creators to unlock more feeling in their content, ensuring all rights are included and providing next-generation soundtracking tools.

Key Features and Innovations

Epidemic Sound stands out in the industry due to several innovative features and a commitment to creativity and innovation.

• Extensive Music Catalog: Epidemic Sound offers over 50,000 original tracks and 200,000 sound effects, spanning hundreds of genres. This extensive catalog is enriched daily by collaborations with artists, composers, and producers.
• Next-Generation Soundtracking Tools: The platform includes AI-powered tools such as Soundmatch, designed to accelerate the soundtracking process and make it more frictionless. These tools help creators find the perfect soundtrack quickly and intuitively.
• Direct License Model: Epidemic Sound provides a direct license model that includes all rights, eliminating the complexities and limitations of traditional music licensing. This model ensures that creators can use music worry-free, worldwide.
• Global Reach: With content soundtracked by Epidemic Sound garnering 2.5 billion daily views on platforms like YouTube and TikTok, the company's impact is felt globally. Its music is used in various content types, including documentaries, TV series, podcasts, advertising commercials, and social media content.

User Feedback and Reviews

Epidemic Sound has garnered positive feedback from users across various platforms.

• Ease of Use: Many users appreciate the intuitive search and discovery tools that make finding the perfect soundtrack easy and efficient. Creators often highlight the platform's user-friendly interface and the speed at which they can find suitable music for their projects.
• Quality of Music: Users consistently praise the high quality and diversity of the music catalog. The platform's ability to cater to a wide range of genres and emotions is particularly noted, making it a go-to choice for creators seeking to add depth to their content.
• Customer Support: Epidemic Sound's customer support is often commended for its responsiveness and helpfulness. Users appreciate the support team's ability to address queries and resolve issues promptly.

However, some users have noted minor issues such as occasional difficulties in finding specific types of music or the need for more advanced filtering options. Despite these, the overall sentiment remains positive, reflecting the platform's commitment to user satisfaction.

Promotion and Loyalty Programs

Epidemic Sound engages with its community through various promotional activities and loyalty programs.

• New Campaigns: The company recently launched a global brand campaign called "A Sound For Every Feeling," which highlights the emotional power of music. This campaign includes interactive elements such as QR codes leading to curated playlists, designed to resonate with creators and brands worldwide.
• Brand Refresh: Epidemic Sound has also unveiled a new brand identity, developed in collaboration with Bold Scandinavia / NoA. This refresh aims to celebrate the company's unique strengths and its role as a creative partner for brands and creators.
• Partnerships and Collaborations: The platform frequently collaborates with renowned artists and producers, offering exclusive content to its users. These partnerships not only enrich the music catalog but also provide opportunities for emerging talent to gain exposure.

Frequently Asked Questions

What is Epidemic Sound?

Epidemic Sound is a soundtracking platform that provides unlimited access to a vast catalog of world-class music and sound effects. It was founded in 2009 to simplify music licensing and support artists financially and creatively.

How does Epidemic Sound's licensing model work?

Epidemic Sound offers a direct license model that includes all rights, allowing creators to use music worry-free, worldwide. This model eliminates the complexities and limitations of traditional music licensing.

What types of content can I use Epidemic Sound's music for?

Epidemic Sound's music can be used in a variety of content types, including documentaries, TV series, podcasts, advertising commercials, and social media content. The platform's music is seen and heard over 2.5 billion times a day across different platforms.

How do I find the right music for my project?

Epidemic Sound provides intuitive search and discovery tools that help creators find the perfect soundtrack quickly. The platform's AI-powered tools, such as Soundmatch, further accelerate this process.

Does Epidemic Sound support emerging artists?

Yes, Epidemic Sound continuously enriches its catalog by collaborating with artists, composers, and producers. The platform supports emerging talent financially and creatively, providing them with opportunities to gain exposure.

By focusing on innovation, creativity, and user satisfaction, Epidemic Sound has established itself as a leading force in the soundtracking industry, empowering creators to add depth and emotion to their content.